In today’s dynamic andfast-paced business landscape, effective internal communication (IC) is crucialto ensuring employees are ‘in-the-know’ and moving towards the sameorganisational objectives. How do you know if your message is reaching theright people, at the right time and having the intended impact? That’s where ICmetrics come in.
Metrics help us measure what’sworking, what’s not and how we can continually improve our strategies. Whetheryou’re a seasoned communications professional seeking to refine your strategiesor a newcomer eager to grasp the essentials, this comprehensive toolkit hasbeen designed to help you measure what matters, so that you can providemeaningful data to leadership to showcase the value and impact of your internalcommunication efforts on the organisation.